South Stands Denver on Facebook South Stands Denver on Linkedin South Stands Denver on Twitter South Stands Denver on Google+

Mark Rycroft can actually make you a smarter hockey fan

Mark Rycroft can actually make you a smarter hockey fan

"Kudos to the Colorado Avalanche. In a world where more and more professional teams are turning to their broadcast crew to further their own public relations department’s agenda, it’s fantastic...

Here’s Your Broncos / Niners #509 Tweetrospective ™ , the entire game retold in Tweets

Here’s Your Broncos / Niners #509 Tweetrospective ™ , the entire game retold in Tweets

Yesterday evening's trouncing of the 'Niners at home by the Broncos and Peyton Manning's smashing of Brett Favre's TD record was as exciting to see as anything the Broncos have...

Broncos: It can no longer be all about Peyton

Broncos: It can no longer be all about Peyton

Manning has brought Denver a lot of wins and promises to deliver many more before he rides off into the sunset. But, as his third spectacular statistical season unfolds and...

Like it or not, the Broncos must stress the running game

Like it or not, the Broncos must stress the running game

"The Broncos rushed for 64 yards against the Colts and lost 33-39. They rushed for 19 yards against the Chargers and lost 20-27 and, of course, in the biggest game...

"NFL Pink" is pretty much bullshit

"NFL Pink" is pretty much bullshit

"Pink is OK matched with Colts blue and white but it's absolutely brutal looking next to Bengals orange. Televisions are really, really good now and the visual assault the NFL...

Next season the Broncos could put Rex-N-Effect

Next season the Broncos could put Rex-N-Effect

"Despite some early success with the then Mark Sanchez led Jets, Rex Ryan has pretty well proven that he can't get the job done in New York. His Jets are...

Whiff! Rockies PR strikes out looking once again

Whiff! Rockies PR strikes out looking once again

"But even if he turns out to be the next Billy Bean the Rockies will have screwed up royally by making the hire as quickly as they did." Read More ......

Nuggets: the slow march toward predictable disappointment begins

Nuggets: the slow march toward predictable disappointment begins

"The playoffs, assuming the Nuggets make it there, will offer only more of what we have all gotten used to - a rapid exit for an undermanned Denver team." Read more...

Is Colorado Springs too crappy even for the crappy Rockies?

Is Colorado Springs too crappy even for the crappy Rockies?

"Once vibrant, downtown Colorado Springs is a sad wasteland now. Development has been pushed east and the heart of the city has been left to wither." Read More ...

Radio Row: Denver fans clamor for Clough

Radio Row: Denver fans clamor for Clough

"Now that Broncos’ season is in full swing there is a appreciable chasm in Denver sports talk radio. " Read More ...

How not to get bitten by daily fantasy sports

How not to get bitten by daily fantasy sports

"First of all, realize that the inevitable 100% deposit bonus you'll be taking advantage of is the equivalent of that first line of coke you sniffed at the kegger. It’s...

Denver Does Dallas: the great “illness” mystery of pre-season week four

Denver Does Dallas: the great “illness” mystery of pre-season week four

"This synopsis of what I think might have happened is completely bereft of established fact and is no way intended to be seen as a news story. It’s entirely speculative." Read...

Here’s Your Broncos / Colts Tweetrospective™, the entire game retold in Tweets

Here’s Your Broncos / Colts Tweetrospective™, the entire game retold in Tweets

Football season is finally here and the Broncos’ first game has come and gone. It was a doozy - especially in the first half - and, as always, it was...

If the Broncos win the Super Bowl I will drink my pee.

If the Broncos win the Super Bowl I will drink my pee.

"I'll drink eight ounces. That's all. The secretion will be collected in the men's room of whatever facility I happen to be at, under moderate supervision, into a rocks glass...

High expectations mean spoiled fans in Broncos Country

High expectations mean spoiled fans in Broncos Country

"Unlike in the Elway years we failed to watch the Broncos with wide-eyed amazement. Instead we anticipated victories and felt vindicated when they came. That's why the loss in the...

Radio Row INTERVIEW: Peter Burns scored his dream gig but the Press Box will remain in good hands

Radio Row INTERVIEW: Peter Burns scored his dream gig but the Press Box will remain in good hands

"The Press Box is my baby." Burns told me. "I am not looking forward to leaving it but I know it's in good hands." Read More ...

Dusty Saunders takes Drew Soicher to task at long last

Dusty Saunders takes Drew Soicher to task at long last

"9 News employs dozens of excellent reporters and anchors who help the station set the gold standard with its local news product. Even its other sports anchors, Rod Mackey, Aaron...

«
»
Wednesday, 19 September 2012 10:41

Bitter Rox PR department makes childish PR gaffe out of spite

Written by 
Rate this item
(2 votes)

Because they have their purple panties in a bunch over criticisms, the Colorado Rockies snubbed charitable efforts on the part of Mile High Sports. Now Jay Alves and the Rockies PR staff looks really, really bad.

Read more

Among Denver's media outlets, Mile High Sports, particularly its radio operation, has been the most openly critical of the Colorado Rockies organization in 2012. They've relentlessly picked on the Monforts as well as Dan O'Dowd, panned the pitching rotation and gleefully counted down the teams losses on the "road to 100".

Morning host, Peter Burns, has basically made a game of seeing if Rockies brass will rise to his bait. Burns' relationship with the team is far beyond strained. He's persona non grata as far as Jay Alves, Colorado's fuhrer of public relations is concerned.

For Burns to have been ostracized by the Rockies is somewhat understandable - especially to those who tune in his show. But for the Rockies to have snubbed him in the fashion Burns revealed today is inexcusable.

The Rockies are promoting Michael Cuddyer as their nominee for Major League Baseball's Roberto Clemente Award, which is basically given to the player who has done the most to give back to his community. The winner has $100,000 donated to the charity of his choice in his name.
Cuddyer's charity of choice if he were to win is A Precious Child, a Broomfield-based organization who's stated purpose is: "Ensuring that children are properly clothed and have the necessary supplies to participate in school".

A Precious Child works closely with the Jessica Redfield Foundation, which Burns helped establish in the wake of the Aurora massacre.

Peter Burns naturally wants to do whatever he can to make sure Cuddyer has the best possible chance of winning the Clemente award so that the money the MLB donates can be awarded to the charity that's closest to his heart.

So Burns called the Rockies.

He asked if Cuddyer could come on his show, the Press Box (7-9am M-F AM1510 FM93.7),  to promote his candidacy.

The Rockies said no.

Alves and the PR hacks at Coors Field are so immature, bitter and spiteful that they are not even able to set their differences with Burns, and with Mile High Sports as an entity, aside in the interest of promoting Michael Cuddyer for the Roberto Clemente award - even if it means money for an important local charity.

It's important that fans let Alves and the Rockies know that this kind of behavior is intolerable. The Rockies simply cannot place spin-control higher on their list of priorities than the community.

This is a time of their season where the Rockies should be focused on getting fans excited about next season. Players should be accessible and available - even to Mile High Sports.

The media's job is to be critical. Has Peter Burns gone too far at times? Perhaps he has. Perhaps that's the reason he wrote this open letter to the Rockies today and published it at Mile High Sports new web site. That doesn't excuse the organization for choking off Burns' efforts to generate funds for A Precious Child.

Shame on you, Jay Alves. Shame on you, Rockies.

Last modified on Wednesday, 19 December 2012 22:13
Colin Daniels

Colin is the emcee of the South Stands Denver Fancast and maintains our Twitter and Facebook accounts.

Best of Westword 2013: Best Blog
Best of Westword 2011: Best Podcast
Subscribe to South Stands Denver Fancast on iTunes

South Stands Denver Fancast Playlist

SSDF Podcast

  • South Stands Denver Fancast Show 196
    The tradition continues as we do a live to tape podcast while the Broncos play the Chargers on a Thursday…
  • FantasyVille episode 1.8 (SSDFC 196)
    Colin is animated tonight and lets it fly with a new segment called "Reality visits FantasyVille." We talk the latest…
  • South Stands Denver Fancast, Show 195
    You thought we'd fall off? The joke's on you jack! Another fancast! And this time we only giggle about trunk…
  • FantasyVille episode 1.7 (SSDFC 194)
    John gets salty about trade slights and needs to expose the arrogance of lesser teams and their "demands." We talk…

SSDF on Facebook

SSDF Twitter Watch